As the Brand Ambassador of the campaign promoting the new perfume bottles, watches, and jewelry, Vanessa Kirby clearly embodies the signature of La Panthère perfume.
Actress Vanessa Kirby represents the Cartier personality: elegant and strong
Like Cartier’s mascot, British actress Vanessa Kirby pursues her own path decisively. A free spirit that has the same pulse as the clouded leopard. For Kirby, who is known for his determination and charisma, the most important thing is to stay true to yourself and move forward with all confidence. “The leopard never changes its goal,” she said.
Wild and daring, that’s what makes leopards attractive. Its mission is to highlight the spirit of Cartier. Louis Cartier once called Jeanne Toussaint La Panthère. She brought this image to life in 1948, for the first time in 3D. Since then, it has become a symbol of the brand’s creative spirit and individuality.
Together, Leopards and Cartier wander between form and fantasy, between the real and the supernatural. This “bridge” between these two worlds inspired the brand’s latest film, directed by Nathalie Canguilhem.
In the film, Cartier returns to his roots as the leopard mascot, being led through the rainforest, also where everything begins.
Vanessa Kirby emerged from that mysterious deep green forest, a world filled with life and beauty. Following her instincts, she transformed into a cat girl – also a symbol of her own strong and protective personality.
The film highlights the irresistible power of the fragrance La Panthère de Cartier. Created in 2014, this scent brings chypre back with a fresh blend of florals and wilds: the signature chypre, a mythical musk, and fresh gardenia cool, brilliant, as desired by Mathilde Laurent, the brand’s perfumer.
“Every woman has the wild side of the cat, and every flower has the wild side of that animal.” – Mathilde Laurent
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