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Adidas be supported be you retreat the first event that connects more than 100 female celebrities
Feb
Recently, Adidas held the #BeSupportedBeYou Retreat event with the participation of KOLs in the Asia-Pacific region, to inspire women to renew their thoughts and enjoy their freedom.
Adidas be supported by you retreat the first event that connects more than 100 female celebrities
This is the first event organized by Adidas with a scale in the Asia – Pacific region exclusively for women. As part of the campaign to launch the brand’s new bra and leggings collection, Adidas has shown the importance of product launch strategy. In addition, there are efforts aimed at the sports goods industry and women in particular. Taekwondo “Pearl” – Chau Tuyet Van and Fitness Coach Hana Giang Anh are two representatives of Vietnam attending the event.
The #BeSupportedBeYou Retreat event took place within 3 days, with the theme “Change your mind, enjoy freedom”. Here, the top KOLs, and experts in the field of sports and nutrition of Adidas shared many ways and real stories, to help women change their minds and perfect their beauty. The guests had a profound experience of the program through 3 stages: RESET – RECHARGE – REJUVENATE.
Chau Tuyet Van excitedly shared “At the RESET stage, Van had the opportunity to participate in a workshop on psychology in sports and exercise. Here, Adidas experts shared the influence of psychology on an individual’s training progress. As a professional athlete, Van agrees that a comfortable mentality, well-fitting clothes, and the right exercises will provide the best training experience.”
At the RECHARGE leg, Adidas nutrition experts analyzed the characteristics of women’s health and needs, thereby indicating an appropriate nutritional model. Hana Giang Anh said, “The knowledge at this stage is very interesting and useful. Hana has the opportunity to know more aspects of nutrition with daily practice. This is the key to developing the perfect body, helping you achieve your dream body. ”
At the end of the 3rd day’s the program, Dr. Jay-Lee Nair Sports & Movement Psychology shared his knowledge and vision to help each person rejuvenate their mind, and confidently express the best version of themselves. shape your ideal future. The REJUVENATE leg is the final piece that connects the body and mind, bringing the most perfect version to women. In addition, Chau Tuyet Van and Hana Giang Anh also had the opportunity to show their forte, when they joined the guests in participating in movement programs such as technical training of HIIT exercises and pure body training. tools, led by Adidas experts.
During conversations at the #BeSupportedBeYou Retreat event, all agreed that exercise equipment also plays an important role in providing both physical and mental comfort. The right workout clothes require both optimal movement support, comfort, and lightness, as well as personal expression, and must be “beautiful”. These are the factors that are shaping the new fashion trend in sports training for women.
At the event, Adidas also introduced the latest collection of bras and leggings Spring-Summer 2023 through a series of exciting interactive activities. In particular, the expert knowledge on choosing the right training shirt and pants to optimally support the exercise is also explained in detail by the experts.
The latest Adidas Bra and Leggings Spring/Summer 2023 collection is a selection that has undergone real evaluation and experience from the products in this collection from last year. Following the success, the items of Adidas bras and leggings for Spring – Summer 2023 are designed with more sophisticated designs. Wearers can use new high-quality materials that provide maximum comfort for women’s sports activities according to different levels of movement in different disciplines.
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