Contrary to the game with the vibrant pink Pink PP in the Autumn – Winter 2022 collection, Valentino chose for the Spring – Summer 2023 collection a minimalist style. But no less than the “pink” collection, Valentino still shows its unique personality in a minimalist style through impressive monogram motifs.
Monogram Valentino minimalist logomania
Creative director Pierpaolo Piccioli continuously creates trends in minimalist style for Valentino. If in the show Autumn-Winter 2022, it is streamlining all designs in two colors pink fuchsia – black. Then in the Spring Summer 2023 show, the Unboxing Valentino show is aimed at purity, focusing on the necessary fashion products in the wardrobe.
Despite saying that the Spring Summer 2023 collection is minimalist, Valentino still causes a fever when it launches a new monogram motif: Toile Iconography. The uniqueness of the design is clearly shown through the set of photos that have attracted the attention of many fashionistas.
As can be seen, the minimalism of Pierpaolo Piccioli is never simple. If one thinks that minimalism is expressed through neutral colors, then Valentino’s vibrant pink collection can still be called minimalism due to its absolute only one tone. Monograms and logomania are often seen as ostentatious, but Pierpaolo Piccioli’s hands are tinged with minimalism. It must be said that in Valentino’s house, minimalism and maximalism are like two sides of the same coin, always going hand in hand.
Recently on the official Instagram page, Valentino posted a lot of images of the monogram designs in the Unboxing Valentino collection.
Monogram motifs are no longer a strange concept to fashionistas. And in the fashion industry, many fashion houses have used this pattern to highlight their designs. There are brands that choose to design an abstract monogram, for example, Versace and La Greca motifs. As for Valentino, the monogram this time is a geometric arrangement of the company’s V-logo. This V-logo was designed by founder Valentino Garavani in 1968.
If other brands choose a monogram for a shirt or bag, with their unique personality, the Valentino monogram is the coverage from head to toe. From the hat, the little bow at the neck to your shoes and even your socks. It was the monogram image printed on the model’s face in the Spring Summer 2023 show that helped resonate with Valentino.
The spirit of minimalism is reflected in the monogram, which is repeated over and over on a pale background. The spirit of ostentatiousness (maximalism), of course, lies in the arrangement of the whole logomania tree from head to toe.
Minimalism may not be the first word you use to describe this collection, but it really is a combination of all the finest details. All are neat and well-organized, both outstanding, and do not overwhelm the wearer’s physique.
Although monogram patterns are nothing new, Valentino’s designs promise to become one of the most sought-after items in the spring-summer 2023 season.
Valentino is a luxury fashion brand from Italy. Considered the representative of the Italian haute couture line, this fashion house has an illustrious development history. The brand was founded in 1960 by Valentino Garavani and is still part of the Valentino Fashion Group.
The father of the Valentino brand whose full name is Valentino Clemente Ludovico Garavani. He was born in 1932 in Voghera – an ancient village in the province of Lombardy, Italy. From an early age, he showed an aptitude for the arts, including fashion. Despite receiving a scholarship in France, pursuing and working here, he still decided to return to his hometown to develop his own brand.
From the very first days of its establishment, Valentino was oriented toward the beauty of glamor. Its designs always exalt the curves of a woman’s body. The pinnacle of haute couture is craftsmanship in detail. The hems of all the designs of this luxury brand are sewn by hand. The brand is associated with memorable red-carpet fashion moments of stars.
In 2007, Valentino Garavani decided to retire from the sport. Maria Grazia Chiuri and Pierpaolo Piccioli were selected to succeed as creative directors. The duo has made a great contribution to maintaining Valentino’s charm. They offer new, sleek designs while preserving the brand’s long-standing traditional aesthetic. However, in 2016, Maria Grazia Chiuri left Valentino to join Dior. This has created a shock for fashion fans around the world. Up to now, the position of creative director is held by Pierpaolo Piccioli alone.
The launch of the monogram Valentino Toile Iconography marks a new milestone in the brand’s 62-year history. Bringing the past into the future, modern but traditional. And most importantly, still making Valentino’s artifacts the focus every time they appear.
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